Jewellery studio with a workbench by the windowJewellery studio with a workbench by the window

Jewellery for every day

Rings, earrings, bracelets and necklaces — with free shipping.

A Difficult Goodbye from Mother & Daughter

Elovia London has been something special for my mum and me: a jewellery shop we could share, bringing together pieces for everyday moments, thoughtful gifts and special occasions.

Sadly, my mum Elovia’s osteoarthritis has made it increasingly difficult for her to continue working. Together, we’ve made the difficult decision to close our shop. Her health must come first, and I want to be there for her as her daughter.

Before we say goodbye, our Closing Sale is a final thank you for your support. Whether you choose something for yourself or someone you love, we hope it becomes a piece to treasure.

Mix and match your favourite pieces. Your extra discount is applied automatically at checkout. No code needed.

With love,
Elovia & her daughter

Two jewellers working side by side at a workbench
Hands sorting vintage jewellery on a black cloth
Why choose our shop?

We combine quality and timeless design to offer jewellery that reflects your story. Each piece is selected with care — a balance of elegance, lasting beauty and personal meaning.

About us

Elovia London is a small online boutique for people who believe jewellery is more than decoration — it is something you carry with you. Thank you for being part of it.

ELOVIA LONDON — DEMONSTRATION REVIEWS

Rating: 4.7/5 based on 9,428 reviews

Others that went before you and here is what they have to say:

Verified

An elegant, classic piece that pairs easily with different outfits.

Lesley

★★★★★

Verified

The necklace has a reassuring weight and an attractive finish. Helpful service completed the experience.

Teresa

★★★★★

Verified

Seeing the piece up close reveals details that are difficult to capture in photographs.

Linda

★★★★★

Verified

A charming retro style with thoughtful finishing touches.

Carol

★★★★★

Verified

A sister’s present became an everyday favourite, with lovely presentation adding to the occasion.

Christine

★★★★★

Verified

Distinctive pieces and attentive service make a small boutique feel personal.

Laura

★★★★★

Verified

A repeat purchase brought another enjoyable experience, with reliable quality and helpful updates.

Katie

★★★★★

Verified

Bright, refined earrings arrived in a protective box suitable for gifting.

Emma

★★★★★

30-DAY MONEY-BACK GUARANTEE

Not quite right? Send it back within 30 days of delivery.

FREE SHIPPING

Every order ships free, with tracking included.

PERSONAL SUPPORT

Questions? Reach us anytime at support@elovialondon.com